A group of frustrated middle men constantly comparing against each other find the need to "package" themselves. Zhang Wei Guo has gotten rich overnight only to fall into debt equally fast. After experiencing great joys and great sorrow, he finally removes his disguise to face his true self. Zhang Wei Guo is a middle-aged man who is still a little-known actor in the Peking Opera Troupe. As an ordinary citizen residing in a Beijing Hutong, he is happy just like a goldfish that's contented in his own little world. Until one day, his father dies and many unexpected troubles ensue. The series of blows in his life and poverty forces Zhang Wei Guo to think about making a change. He realizes that he was too complacent and detached from the world during the first half of his life. In the process of challenging himself, he reaches the top yet loses himself. However, his family and friends guide him to realize the true meaning of life.